Chateau Elan Winery & Resort welcomes Joe Velasquez as Director of Sales & Marketing

BRASELTON, Ga. – April 19, 2018 – Château Élan Winery & Resort, the enchanting 16th century-styled château and full-service winery nestled among North Georgia’s picturesque foothills, proudly announces the addition of hospitality veteran Joe Velasquez to its executive team as director of sales and marketing. In this role, Velasquez will be responsible for planning and implementing the Braselton icon’s sales, marketing and product development strategies, while also overseeing all sales staff, to deliver maximum revenue and generate brand awareness.

“We are excited and honored to have Joe Velasquez officially join the Château Élan family,” commented general manager, Château Élan Winery & Resort. “With his esteemed experience in the luxury hotel and resort segment, results-oriented approach and unparalleled passion and vision for the space, Velasquez will help maintain Château Élan’s reputation as a North Georgia luxury haven and continue to usher in the winery and resort’s incredible success.”

Velasquez brings more than two decades of luxury experience and relationship building to his role at Château Élan, after most recently serving as director of sales at the Venetian in Las Vegas. Previously, Velasquez held general manager positions in Santa Monica and Hollywood, California, where he spearheaded activations surrounding high-profile events, as well as director of sales and marketing titles for the Fairmont Scottsdale Princess in Scottsdale, Arizona and The Ritz Carlton, Kapalua in Maui, Hawaii. Velasquez’s distinguished hospitality career also boasts an eight year tenure in directorial positions for Hyatt Hotels & Resorts – with time spent at the Hyatt Regency Phoenix, Hyatt Regency La Jolla and the Park Hyatt Los Angeles – during which he was nominated for Hyatt’s Director of Sales and Marketing of the Year award for his tremendous success in rebranding and repositioning the Park Hyatt Los Angeles.

Located within the bustling Atlanta metro of Braselton, Château Élan offers guests traveling for business or leisure a unique destination experience marked by its

unmatched luxury, distinguished offerings and amenities. Home to the most awarded winery in the Southeast, seven delectable restaurants, 40,000 sq. ft. of meeting space, a destination spa and 45 holes of championship golf managed by Troon Golf, Château Élan invites guests of all preferences to explore and enjoy the property’s picturesque land and architecture.


Château Élan Winery & Resort

As North Georgia’s premier meeting, event and vacation destination, Château Élan Winery & Resort is located just 40 minutes north of Atlanta. On the estate sits a 16th century-styled French château with a full-service winery and tasting bar, a AAA Four Diamond Inn and conference center, a 35,000 sq. ft. European spa, 45 holes of championship golf, tennis center, seven delectable restaurants and more. The winery and resort is owned by an affiliate of Wheelock Street Capital and managed by HEI Hotels & Resorts, while Troon manages the golf experience. For more information, call 678-425-0900 or visit



Wheelock Street Capital

Wheelock Street Capital ( was formed in 2008 by Rick Kleeman and Jonathan Paul, two veteran real estate private equity investors, each with over 25 years of broad real estate transaction experience across all major asset classes. Wheelock has since raised over $2 billion in capital commitments and is cu



rrently investing its fifth fund comprising $725 million of commitments from leading pension funds, endowments and foundations. Wheelock will invest in a broad range of real estate assets throughout the United States. The fund may invest directly or with high quality joint venture partners through a variety of capital structures and transaction types, including acquisitions, restructurings, and recapitalizations.


HEI Hotels & Resorts

HEI Hotels & Resort


s, headquartered in Norwalk, Conn., is a leading hospitality company that acquires, develops, owns and operates full-service, upper upscale and luxury hotels and resorts, as well as, premium select-service hotels throughout the United States under such well-known brand families as Marriott, Hilton, Hyatt and IHG. HEI takes a holistic approach to creating value for its investors and employees by setting t


he highest standards across all aspects of hotel management and operation and focusing on the central principles of excellence and continuous improvement. HEI prides itself on some of the highest employee satisfaction scores in the hospitality industry, fuels local economic prosperity by investing in communities and is committed to environmental stewardship and sustainability. For more information about HEI, visit

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